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SpecificMedia pick AdXpress Enterprise AdServer and drops Zedo

San Diego, Calif. - Nov. 11, 2002 - ValueAd has been selected by AdvertisementBanners.com (aka SpecificMedia), an interactive agency specializing in driving high quality traffic to customer's sites, to provide full-service, customized advertising solutions. With an expanding list of online clients, AdvertisementBanners.com needed a respected Internet media delivery technology and advertising group, and chose ValueAd for it's world-class, customized solutions and proven expertise in this field.

 

Specific POP encompasses some of the web's top tier sites prime properties that expect quality ads supported by effective ad serving technology, said Tim Vanderhook, president and CEO, AdvertisementBanners.com, owner/operator of the Specific Pop Network, the Internet's largest premium pop-under advertising network.

 

Since its inception in 1996, ValueAd has become a respected leader in advertising management technology by providing customized, up-to-date solutions at competitive prices. The core of ValueAd remains its outstanding ad server, AdXpress, which has earned a reputation for providing clients with intelligent, easy-to-use applications of media technology, providing a distinct competitive edge.

 

ValueAd's AdXpress seamlessly supports our technology needs, and allows us to maintain our critical focus on strategic development and management of our client's campaigns, Vanderhook said.

 

As witnessed by AdvertisementBanners.com, ValueAd's AdXpress also allows clients to reduce their overall serving fees without sacrificing any of the features and functions that they require. By reducing expenditures and increasing the controls over their advertising, AdXpress makes clients lives easier, and makes way for a higher profit margin.

 

 Our client's decision to place their entire revenue stream into our hands is met with 100% dedication by our team, said ValueAd Vice President of Sales, Adam Tuttle. AdXpress not only handles our client's basic needs, but also goes above and beyond their expectations, and allows them to focus on their core business.

 

About ValueAd (www.ValueAd.com)

With expert consultants and technical specialists in San Diego, CA, ValueAd is a multi-faceted company comprised of several integrated operating divisions. ValueAd's foundation was built upon its core ad server technology, AdXpress, which has grown to deliver a meaningful return on investment. By keeping abreast of the rapidly evolving technology trends and developments, ValueAd works with clients to best determine how the intelligent application of media technology can set them apart from competitors.  The ValueAd Network is the result of six years of aggregating and retaining top-notch, top-tier websites, providing the global audience needed for today's businesses to thrive, reaching Europe, Asia, North America and South America. Because of its marked successes, The ValueAd product family continues to grow. Look for ValueMail, a customized and robust email marketing solution designed to save bandwidth, time and money, and insure corporate mailings are done properly and on time, to be released later this month. 

ValueAd's foundation was built upon its core ad server technology, AdXpress, which has grown to deliver a meaningful return on investment. By keeping abreast of the rapidly evolving technology trends and developments, ValueAd works with clients to best determine how the intelligent application of media technology can set them apart from their competitors. The ValueAd Network is the result of six years of aggregating and retaining top-notch, top-tier websites, providing the global audience needed for today’s businesses to thrive, reaching Europe, Asia, North America and South America. Because of its marked successes, The ValueAd product family continues to grow.

About Advertisement Banners (aka SpecificMedia) (www.specificmedia.com)

By providing front-end services such as planning and buying for their clientele, AdvertisermentBanners.com has positioned itself as a leader in advertising technology and specializes in driving quality traffic to customer's sites, at a very competitive rate. AdvertisementBanners.com also provides back-end services of campaigns, filling mass orders for large networks and agencies that don't have the bargaining power or networking capabilities AdvertisementBanners.com boasts. Furthermore, AdvertisementBanners.com compiles all data from each tracking system for its clients, and supports such services with expert analysis and ongoing input from its team of media consultants while customizing customer campaigns for raw traffic, conversions and sales.